About me
Hi There!
With a background in B2B & D2C companies of various sizes across multiple industries(Telecom, IT, and Specialty Coffee); I have 7+ years of experience in collaborating with global & regional teams to produce sales focussed digital multimedia content.
I currently work as a Digital Media Producer, as part of the marketing team, at Whole Latte Love in Rochester, NY. I collaborate cross-functionally with Sales, Marketing, and Product teams to brainstorm, produce, and deliver original video content (Product Reviews, Livestreams, social content) for 500K+ followers across Youtube, Instagram, and Facebook.
Previously, I led video at Kodak Alaris as part of the global marketing team. I was responsible for reducing production costs by 80% over 2 years, establishing project tracking and asset management systems, and scaling output exponentially by over 350%.
I'm interested in producing authentic stories about people, organizations, and products that make a real-life difference.When I'm not working, I love to read about history, watch documentaries, standup, exercise, and share memes on social media.
Email - ronsinhaphotos@gmail.com
Linkedin - Ronojoy Sinha
SKILLS
Video Production, Post Production, Adobe Creative Cloud (Premiere, AfterEffects, Photoshop, Audition, Lightroom), Project Management (JIRA, MS 365, Workday, Trello, Frame.io), Vendor Management & Sourcing, Cinema 4D, DAM (Digital Asset Management – PicturePark, Dropbox Business), Figma, Campaign Management, Non Profit Operations, Content Development, Speechify, HeyGen, Opus Clips
Whole Latte Love
Whole Latte Love is a premier online retailer dedicated to espresso machines, grinders, and specialty coffee accessories, offering expert advice and curated products for both beginners and enthusiasts.
Brief - To produce quick, clear, easy to understand videos about espresso machines, speciality coffee.
Objective - Provide new hobbyists an entry point to the whole latte love YouTube channel & produce in-depth product reviews to help consumers make informed buying decisions
Use Case - Whole Latte Love YouTube channel, Short form (Reels, Shorts), Tech Support
Role - Cinematographer, Studio Assistant, Video Producer, Editor
KODAK ALARIS
Kodak Alaris is a technology company that operates two main businesses: document imaging solutions including scanners and capture software, and personalized imaging services for photo printing and related products.
Brief - To deliver engaging, visually striking videos that showcase the Kodak Alaris product portfolio. Aimed for quick sharing and social media impact, these videos should be concise, ideally between 45 to 90 seconds, and feature no voiceover for seamless global distribution. They will serve as dynamic banner content for the respective website sections.
Objective - Create multimedia content in line with updated visual guidelines, Higher engagement, higher shareability
Use Case - Kodak Alaris website, Linkedin, Events, Interactive Guides
Role - Editor, Project Manager
PRODUCT VIDEOS
CASE STUDIES
Brief - To produce highly engaging, cinematic, documentary style customer success stories, humanizing our customers. The goal was to focus on strong characters and leverage our existing relationships with partners to tell a story that weaves in Kodak Alaris’ hardware and software solutions.
Objective - Create character driven video testimonials.
Use Case - Kodak Alaris website, Linkedin, Events, Interactive Guides
Role - Editor, Project Manager
PROJECT MANAGEMENT
A coworker you can count on
Brief - The goal was to create a lively flagship video ad for the coworker campaign, positioning scanners from Kodak Alaris as indispensable team members, while adding personality to an everyday office fixture. The video was commissioned to our partner agency, Funnelbox.
Objective - To transition from a legacy content style and produce an engaging, consumer-focused video that aligns with updated visual guidelines
Use Case - Kodak Alaris website, Paid Advertising, Social Media, Events
Role - Project Manager
STILLS
AM I THERE YET?
Synopsis - "Am I there yet?" articulates a journey we take in our minds. The series tries to convey ephemeral moments of yearning. Moments that don't feel natural, moments that could be straight out of fantasy. The project tries to describe the longing to be desired, noticed, heard, and understood. The project deals with the overwhelming nature of inadequacy and loneliness and its burden on our existence. Through cinematic photographs that symbolize figments of fantasies, "Am I there yet?" tries to tell a story that lives in all of us.
Role - Photographer
FILM
Living with the wild
Synopsis - A three part documentary series exploring human-wildlife conflict in and around the Tadoba Andhari Tiger Reserve in Central India. It examines the relocation of tribal communities, the involvement of local communities in sustainable conservation, and the efforts of forest officials to mitigate conflict and protect tigers.
Role - Producer, Cinematographer, Photographer, Editor
SINGLES
DELVING DEEP
Synopsis -Delving Deep is a self-portrait series through which I've tried to understand my personality's various facets. It has been a way to explore myself as a photographer and express my deepest insecurities and vulnerabilities, heightened by pandemic-induced isolation and sensory stagnation. Delving Deep is a visual representation of chaotic chatter that plagues all our minds.
Photographs from this series have been exhibited in the US and Europe.
Role - Photographer
